A Beginner's Mindset to Instagram, with Katie Pulsifer

I first met deep-dive master coach Katie Pulsifer when she was my instructor for certification at The Life Coach School. I recall being pretty intimidated. I’ve never been sky-diving or tried a bungee jump, but I’m pretty sure the adrenaline rush is comparable to coaching for Katie’s immediate feedback in front of a group. 🪂

Katie’s recently gone solo, after many years working for a large coaching school, and as we caught up over Zoom I was struck by how her open, beginner’s mindset to social media is bringing so much ease and fun to her work. Wouldn’t it be great if we could all recapture a little bit of that early magic when we’re showing up on the internet?

I asked Katie to come on the podcast to tell us more.

Things we talk about in this episode:

• How Katie found her niche and why it resonates with her deeply

• Building a values-led business, and being ok with not doing things like everybody else

• The mindset shift and learning curve in switching from employee to entrepreneur

• Using Instagram, Facebook, newsletters and Substack to grow an audience in 2024

• The evolution of coaching techniques, including the self-coaching model, and how Katie adapts them to best serve her clients

• The importance of trusting the process, being present, and allowing growth to unfold naturally

Links we mention in this episode:

• Katie’s upcoming Mind at Ease masterclass

• Katie’s website, Facebook and Instagram

• The Self Coaching Model

• Bev Aron’s Deep Dive Coaching Certification

• Trudi Lebron’s equity-centred coaching and consultancy