Things We Talk About In This Episode:
Why you don't need a huge audience online to be successful
How to get organic reach on Instagram without having to pay for ads
Photography for Instagram, and how it differs from conventional photography
Pivoting your business, and why it pays to put yourself at the heart of your brand
The difference between being a freelancer and an entrepreneur/business owner
Promoting a book during lockdown, and the unexpected benefits of “marketing for introverts” when almost everything has to happen online
How the workplace might look on the other side of COVID
Caring for your mental health as a freelancer, and recognising that mental health goes beyond mindset
Relaxing the idea of rigid timetables, and embracing routines that work for our health and happiness
The value of having a person outside our situation, such as a coach, help us recognise and overcome our limiting beliefs
Managing your finances, including building a financial buffer, pricing yourself, planning for holidays, and avoiding the limitations of exchanging time for money
Fiona’s experience delivering a donation-based course, giving away content, and the balance of making support and content accessible to all, while still running a profitable business
Links mentioned in this episode:
Tickets to Fiona's virtual Book Launch with me, October 1st 2020
Fiona's podcast, "Out of Office"
Her book “Out of Office” on Amazon
Her Instagram: @fionalikestoblog
Fiona's website, fionalikestoblog.com
Her Twitter profile, @fionalikes
Our first podcast episode together, here on Hashtag Authentic
Finally going freelance, with Fiona Thomas