Things I Talk About In This Episode:
Why we get tempted to make something new instead of doubling down on selling what we've already created
What to do when you think you've run out of marketing ideas
Why our brains like to keep us from doing things that are new
The benefits of creating and selling a long-term product
Lessons learned from maintaining a bestselling online class for 4+ years
The difference between when your product is the problem vs when it's your marketing or offer
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